The domain name Coverlet.com has sold at Sedo.com for $10,000 USD. This is not a massive sale but I always look into some domain sales to see if I can dig up any "history" on the purchase, domain, buyer etc. and learn from it but I do not always share these things that I dig up but figured I would and see if you like it.
So here is a little bit of history on the Coverlet.com domain name as it was owned by a domain name investor.
The current creation date is a little deceiving with a March 16, 2004 date but it adds to the history of the domain name a bit. The domain appears to have been registered back in 2002 with Tucows but was let expire (I know, Tucows not warehousing a one work generic is unheard of) December 31, 2003.
The domain name followed the drop process and was released from the registry in March 2004.
The drop catching service Pool.com grabbed the domain name on the drop and was sent to auction.
It is not clear if the Coverlet.com auction at Pool.com ended for $3,500 or if the domain name was sold shortly after the auction took place at Pool.
Based on a DnForum.com post (#14), a domain investor, Joe Bennett who purchased the domain name paid the most he ever had at the time for a domain name and invested $3,500 on Coverlet.com according to the statement made on 10/26/2004.
The following day, 10/27/2004 the domain name Coverlet.com was listed on DnForum in the Domain Names For Sale (Fixed prices over $100) (might not have been named that back then) but was listed with no offer price. No offers were made on the domain in the posting.
Coverlet.com showed up again on DnForum on November 16, 2009 in the Offers Wanted section on DnForum with the domain still owned by Joe. An offer of $25 came in, which Joe clearly laughed at considering the $3,500 that was already invested and the 5 years that had passed since he purchased it.
A cached August 21, 2010 Google indexed page and a domain name listing on PremiumDomains.com displays Coverlet.com listed for $25,000

Coverlet.com sells for $10,000 and the deal is brokered at Sedo.com and is transferred to the new owner August 31, 2010. It is unclear if the offer came in directly on Sedo or not.
What can be learned from this?
A.) The sale for $10,000 wasn’t pure profit! I think domain name investors and people in general see a sale and often assume the price sold was basically all profit. Not always the case.
B.) Joe purchased the domain name in 2004 and held it for over 6 years. Domain name sales are not always "quick", so it can take some time to find a buyer




