Beepers.com Hits Expired Domain Auction

Jamie Zoch 09 Sep 2009 Domain Help

The generic product domain name Beepers.com has reached expired status and is currently on public auction at Godaddy. The auction ends 9-13-2009 at 1:56 PM PDT

Beepers.com Expired Domain Name Auction

Beepers, also referred to as Pagers were big hits in the 90′s until the time cellphones started to take off. The U.S. paging industry generated $2.1 billion in revenue in 2008, down from $6.2 billion in 2003 but still are popular in the emergency industry as cellphones can have problems obtaining connection during busy times like the 9/11 attacks and major storms like Katrina.

Beepers.com ranks #1 in Google.com for the search term beepers . According to Google as well, the exact term is searched for approx 2,900 times per month globally with the singular term searched some 22K times a month. The Pager search term is searched the most at about 40K globally each month.

Beepers.com was first created on 8-11-1995 and has never "dropped" since it was registered and was a full website before expiring.

I would expect the "Monthly Web Site Traffic" that Godaddy displays is on the low end (wrong) with the SERP the domain has and the amount of monthly searches! Compete.com shows some 2,900 monthly uniques to Beepers.com .

A couple other attractive domain names currently on expired auction are, Rewire.com and Spreadsheet.com .

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Tony

Sep 09, 2009

Hey, Jamie, what’s the shelf life of beepers in the age of cellphones?

Jamie Zoch

That is a good question Tony and likely the one big downside to the domain. Taking a look at the revenue curve… things are not looking all that great…. but the upside and great things about domain names.. a lot of people are still familiar with the term Beepers.com, still search for it after about 8-10 yrs from it’s high point and the beepers term can be built into “another electronics brand”. A side note, I think this domain was not let expire on purpose and it is likely the old owner will come back looking for it. (buyer)

With all those factors, what would be a good purchase price for this domain?

Johnny

It hard for me to believe that the market is still roughly 1/3 that of 10 years ago.

That figure has to be wrong….I have not seen a beeper in years and years.

Nero

Question: I see a domain for sale on Sedo that has 50,000+ searches on Google (broad). The domain was created in 1998, and it is the EXACT name of a popular and quickly rising band AND a popular media-entertainment company. This domain was created BEFORE the band and the entertainment company.

Any ideas as to what this domain might be worth? I’m thinking the seller may have it underpriced, which is why I’m asking.

It is always best to search by Exact Match when using the Google Adwords tools for closer and more accurate results. With regards to the price, unless it’s a buy it now.. the listing price in no way means the seller will sell at that price. Knowing if the domain has TM problems is something you may consider looking at past history of the domain name and use the wayback machine.
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Any idea what my 66 Mustang is worth? It might just be the frame or it could of just finish getting restored… I have no idea what the domain is to give it a value.

Regarding Nero’s post…..if he buys that domain than many UDRP panelists will consider it a “new” registration, and he will not be entitled to say that the domain was regged before the band existed.

There is better domains out there now….no need to tread on other peoples names. I’m not passing judgement, just saying there are better opportunities that don’t come with these kinds of liabilities.

Of course, if you love UDRPs go ahead and buy!

Ok — it’s Darkcastle.com

Ok — it’s DarkCastle.com. And regarding Trademark infringement; wouldn’t you only be in trouble with that if you tried to mislead end-consumers by marketing the domain with music or media. DarkCastle is VERY brandable in a number of different ways, so wouldn’t you be ok if you didn’t try to confuse or mislead?

Simon

@Nero,

I believe you’ll be ok, mate. I’m no lawyer, but as long as you aren’t trying to brand or market a similar product of the darkcastle band or media company, you should be just fine…of course, talk to a lawyer first to be sure!

The same guy is selling baby-crib.com for $347 (fixed). I’m trying to find a reason not to buy it at that price…what am I missing? There’s something like 4 million searches on google last month for “baby crib”. Does the hyphen make it worth THAT much less?