Comments on: Domain Sales: Marketing and Finding an End User http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/ Sun, 20 May 2012 18:20:11 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Sample Email I Contact End Users With | Domain Industry News http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-16444 Sample Email I Contact End Users With | Domain Industry News Sat, 23 Jul 2011 09:15:23 +0000 http://www.dotweekly.com/?p=1064#comment-16444 [...] I wrote about that here. ThomasNet.com works very well for finding “product” domain name buyers. They have an extensive data base of businesses that offer specific products. [...] [...] I wrote about that here. ThomasNet.com works very well for finding “product” domain name buyers. They have an extensive data base of businesses that offer specific products. [...]

]]> By: Domain Superstar http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4585 Domain Superstar Fri, 20 Mar 2009 22:30:05 +0000 http://www.dotweekly.com/?p=1064#comment-4585 Good info. Maybe in a subsequent post it would be useful to see the templates that you use. Good info. Maybe in a subsequent post it would be useful to see the templates that you use.

]]> By: How to Approach an End User? - Indian Domain Names Forum http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4580 How to Approach an End User? - Indian Domain Names Forum Fri, 20 Mar 2009 21:17:13 +0000 http://www.dotweekly.com/?p=1064#comment-4580 [...] a few resources that I came across: Domain Sale to an End User Writing General End-User Emails Domain Sales: Marketing and Finding an End User If you're contacted directly be someone who is interested in one of your domains, then the [...] [...] a few resources that I came across: Domain Sale to an End User Writing General End-User Emails Domain Sales: Marketing and Finding an End User If you’re contacted directly be someone who is interested in one of your domains, then the [...]

]]> By: Ed - Michigan http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4567 Ed - Michigan Thu, 19 Mar 2009 23:54:21 +0000 http://www.dotweekly.com/?p=1064#comment-4567 Thanks Jamie for the ThomasNet site. Ed - Michigan Thanks Jamie for the ThomasNet site.

Ed – Michigan

]]> By: David http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4561 David Thu, 19 Mar 2009 21:53:08 +0000 http://www.dotweekly.com/?p=1064#comment-4561 Jamie, Greaf info for advantages. What about savings. What Jamie,
Greaf info for advantages. What about savings. What

]]> By: DNK.it http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4557 DNK.it Thu, 19 Mar 2009 19:04:48 +0000 http://www.dotweekly.com/?p=1064#comment-4557 I didn't know thomasnet.com, I use also: http://www.jigsaw.com/ http://www.hoovers.com/ http://www.spoke.com/ http://www.sec.gov/search/search.htm http://www.business.com/ I'm curious to see your template Jamie if possible I didn’t know thomasnet.com, I use also:

http://www.jigsaw.com/
http://www.hoovers.com/
http://www.spoke.com/
http://www.sec.gov/search/search.htm
http://www.business.com/

I’m curious to see your template Jamie if possible

]]> By: Jay Lohmann http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4542 Jay Lohmann Thu, 19 Mar 2009 04:51:17 +0000 http://www.dotweekly.com/?p=1064#comment-4542 Jamie, With the mounting frustrations with the DN auctions, both online and off, it is a very good strategy for domainers to take it upon themselves to find buyers. Take a lesson from Rick Latona and sell the domain at a fair (or slightly below fair) value and take the profits. If you only own a few domains, chances are you did not get in early enough to get rich off of them. Use your inventory to slowly/consistently build profit and work your way up. If anyone (Jamie/readers) wants, I have a short and long version of a DN sales letter that I openly share. It is up to DN owners to educate 'the street' as to the value of domains. Jay Lohmann www.AdvertisingAndDesign.net (TWTR) @FreelanceNation Jamie,

With the mounting frustrations with the DN auctions, both online and off, it is a very good strategy for domainers to take it upon themselves to find buyers. Take a lesson from Rick Latona and sell the domain at a fair (or slightly below fair) value and take the profits. If you only own a few domains, chances are you did not get in early enough to get rich off of them. Use your inventory to slowly/consistently build profit and work your way up. If anyone (Jamie/readers) wants, I have a short and long version of a DN sales letter that I openly share. It is up to DN owners to educate ‘the street’ as to the value of domains.

Jay Lohmann
http://www.AdvertisingAndDesign.net
(TWTR) @FreelanceNation

]]> By: Jamie Zoch http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4539 Jamie Zoch Wed, 18 Mar 2009 21:42:49 +0000 http://www.dotweekly.com/?p=1064#comment-4539 # 11 Dan~ I put DomainName.com is For Sale @ # 8 Mark~ You can use an agreement. I use Afternic or Sedo really. Here is a free one if you need it. http://www.dotweekly.com/2008/10/01/free-domain-purchase-agreement-and-generic-non-disclosure-agreement/ # 11 Dan~ I put DomainName.com is For Sale

@ # 8 Mark~ You can use an agreement. I use Afternic or Sedo really. Here is a free one if you need it. http://www.dotweekly.com/2008/10/01/free-domain-purchase-agreement-and-generic-non-disclosure-agreement/

]]> By: Dan http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4538 Dan Wed, 18 Mar 2009 21:14:56 +0000 http://www.dotweekly.com/?p=1064#comment-4538 Great Post Jamie- What have you found works for the email subject line? Great Post Jamie- What have you found works for the email subject line?

]]> By: Leonard Britt http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4535 Leonard Britt Wed, 18 Mar 2009 19:44:20 +0000 http://www.dotweekly.com/?p=1064#comment-4535 I left one off this list which we promoted in late December to get a head start... AgentesdeBienesRaices.com (real estate agents) We mentioned in the letter some benefits of acquisition, .COM if that was the case, one-word domain if so, search frequency of SEO Book, traffic if meaningful (generally not) and mentioned that the domain could easily be redirected to their existing site. We included a link to the SEDO offer page and also mentioned for our .COM domains that the equivalent .net was available at a much lower price. On occasion we would get a response, "not interested" or "I'll pay you twenty bucks" or "Are you crazy?" but we didn't generate any serious offers from our efforts. None of the domains we promoted are premium one-word .COMs but few domainers trying to target end users hold such domains. Again, in most cases we promoted to companies with inferior quality domains (hyphenated, very long, .biz, .net if we had a .COM) hoping they would see some value in what we had to offer. I left one off this list which we promoted in late December to get a head start…
AgentesdeBienesRaices.com (real estate agents)

We mentioned in the letter some benefits of acquisition, .COM if that was the case, one-word domain if so, search frequency of SEO Book, traffic if meaningful (generally not) and mentioned that the domain could easily be redirected to their existing site. We included a link to the SEDO offer page and also mentioned for our .COM domains that the equivalent .net was available at a much lower price. On occasion we would get a response, “not interested” or “I’ll pay you twenty bucks” or “Are you crazy?” but we didn’t generate any serious offers from our efforts. None of the domains we promoted are premium one-word .COMs but few domainers trying to target end users hold such domains. Again, in most cases we promoted to companies with inferior quality domains (hyphenated, very long, .biz, .net if we had a .COM) hoping they would see some value in what we had to offer.

]]> By: Riq Ghafoor http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4534 Riq Ghafoor Wed, 18 Mar 2009 19:22:05 +0000 http://www.dotweekly.com/?p=1064#comment-4534 Thanks Jamie for the pointers; I for sure am going to give it a serious try. Lets see how it goes? Thanks Jamie for the pointers; I for sure am going to give it a serious try. Lets see how it goes?

]]> By: Mark http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4533 Mark Wed, 18 Mar 2009 19:21:15 +0000 http://www.dotweekly.com/?p=1064#comment-4533 Hi Jamie: Do you use a sales agreement or liability release? I would think most companies would demand this. If you do, is there a template? Or, does the legal dept. of your buyer provide this? Just curious, Mark Hi Jamie:

Do you use a sales agreement or liability release? I would think most companies would demand this. If you do, is there a template? Or, does the legal dept. of your buyer provide this?

Just curious,
Mark

]]> By: Leonard Britt http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4531 Leonard Britt Wed, 18 Mar 2009 19:15:06 +0000 http://www.dotweekly.com/?p=1064#comment-4531 The domains we promoted (sometimes mentioned two similar domains in the same promotion): CheapComputerRepairs.com CubanRestaurant.net Bootcamps.tv WorkoutRoutines.tv PuppiesZone.com CutePuppies.tv PrivateResort.net FlowerCatalog.com CreditCounselingAgency.net FishermanCity.com Spanish: BuenViajes.com (good/nice trips) AlojamientoWebBarato.com (cheap web hosting) MercadodeCredito.com (credit market) CuentadeCredito.com (charge account) Floristeria.tv (florist) Vestidos.tv (dresses) VestidosdeNovia.tv (wedding dresses) Corredor.tv & Corredores.tv (broker/s) ZonaFutbol.com (soccer zone) ZonaCarros.com (cars zone) TrabajoNuevo.com (new job) TrabajoRapido.com (quick job) MercadodeTecnologia.com (technology market) MaestrodeIngles.com (english teacher) DietayEjercicio.com (diet & exercise) PerderPesoYa.com (lose weight fast) NegocioPorInternet.com (internet business) NegocioenLinea.com (online business) AprenderYa.com (learn fast) The domains we promoted (sometimes mentioned two similar domains in the same promotion):
CheapComputerRepairs.com
CubanRestaurant.net
Bootcamps.tv
WorkoutRoutines.tv
PuppiesZone.com
CutePuppies.tv
PrivateResort.net
FlowerCatalog.com
CreditCounselingAgency.net
FishermanCity.com

Spanish:
BuenViajes.com (good/nice trips)
AlojamientoWebBarato.com (cheap web hosting)
MercadodeCredito.com (credit market)
CuentadeCredito.com (charge account)
Floristeria.tv (florist)
Vestidos.tv (dresses)
VestidosdeNovia.tv (wedding dresses)
Corredor.tv & Corredores.tv (broker/s)
ZonaFutbol.com (soccer zone)
ZonaCarros.com (cars zone)
TrabajoNuevo.com (new job)
TrabajoRapido.com (quick job)
MercadodeTecnologia.com (technology market)
MaestrodeIngles.com (english teacher)
DietayEjercicio.com (diet & exercise)
PerderPesoYa.com (lose weight fast)
NegocioPorInternet.com (internet business)
NegocioenLinea.com (online business)
AprenderYa.com (learn fast)

]]> By: Jamie Zoch http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4529 Jamie Zoch Wed, 18 Mar 2009 18:45:13 +0000 http://www.dotweekly.com/?p=1064#comment-4529 @ Leonard I would be interested in seeing the domains and the prices pitched (more the 2 you selected and cut by 40%). Also, did you offer a 3rd party service for transaction in your email? If you are interested, I may be willing to give one a shot for you with my process. @ Leonard
I would be interested in seeing the domains and the prices pitched (more the 2 you selected and cut by 40%). Also, did you offer a 3rd party service for transaction in your email?
If you are interested, I may be willing to give one a shot for you with my process.

]]> By: Leonard Britt http://www.dotweekly.com/domain-sales-marketing-and-finding-an-end-user/#comment-4528 Leonard Britt Wed, 18 Mar 2009 18:34:16 +0000 http://www.dotweekly.com/?p=1064#comment-4528 All valid points - the domain needs to be a quality one, priced correctly and you have to find a company and the contact within that company. In January/February we targeted 20-25 companies/domain with lower-quality or branded nongeneric domains for more than twenty of our best domains and got no response. We then went back and selected two of the best domains in this group, cut the price 40% or so (somewhat hoping it wouldn't work because I didn't want to sell that cheap), sent out another group of letters and got no response. We then went to Namebio and DNSaleprice and looked for buyers with a track record of buying names with the same keywords as domains we had promoted and sent out another batch of emails. No response. In the meantime we sent out more than three hundred emails to web development companies around the globe promoting our inventory. We ran a Google Adwords campaign during part of this time which also attracted hundreds of individuals to our Spanish domain sales site. More than 95% of our Spanish domains are priced under $1000 but we promoted a mix of Spanish and English domains. Nada. So while direct sales to end users sounds nice in theory I'm just not convinced that the effort is worthwhile. It could be the economy or a lack of appreciation of the value of generic domains but it wasn't for lack of effort. All valid points – the domain needs to be a quality one, priced correctly and you have to find a company and the contact within that company. In January/February we targeted 20-25 companies/domain with lower-quality or branded nongeneric domains for more than twenty of our best domains and got no response. We then went back and selected two of the best domains in this group, cut the price 40% or so (somewhat hoping it wouldn’t work because I didn’t want to sell that cheap), sent out another group of letters and got no response. We then went to Namebio and DNSaleprice and looked for buyers with a track record of buying names with the same keywords as domains we had promoted and sent out another batch of emails. No response. In the meantime we sent out more than three hundred emails to web development companies around the globe promoting our inventory. We ran a Google Adwords campaign during part of this time which also attracted hundreds of individuals to our Spanish domain sales site. More than 95% of our Spanish domains are priced under $1000 but we promoted a mix of Spanish and English domains. Nada. So while direct sales to end users sounds nice in theory I’m just not convinced that the effort is worthwhile. It could be the economy or a lack of appreciation of the value of generic domains but it wasn’t for lack of effort.

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