The category killer domain name Furnace.com is currently at auction on Sedo.com and the auction ends today! Auction Link.
The current bid of $50,000 USD may be a price shock to some but those are the same people that were shocked to see Toys.com sell to Toys R Us for $5.1 Million.
Furnace.com is the Toys.com domain for the Furnace industry!
Some of the companies that "should" be bidding or interested in this domain name 
include the furnace makers:
- Lennox
- Trane
- Carrier
- Goodman
- Bryant
- Rheem
- Amana
- York
- Armstrong
- American Standard
- Ruud
- Heil
- Tempstar
Forced Air Sheet Metal, Inc. has owned the domain since at least 2000 and likely since it was first registered in in 1996. According to Google’s Adwords Keyword search tool, the term Furnace has a broad search of 1.22 Million per Month just at Google.
Only ONE furnace company, furnace retailer, furnace supplier, furnace installer, furnace repair service can own this domain name. That in return means, only ONE of these companies can use the domain name in Marketing!
What would you visit if you were interested in a Furnace and saw an ad?
Furnace.com
TheFurnaceCompanyNearYou.com
What domain would you more likely remember if you saw it?
Furnace.com
residential.carrier.com/products/furnaces/gas/index.shtml
~ I do not own this domain, but I wish I was the owner. Who ever becomes the new owner, is Smart! 
Steve Luvender
Happy birthday, Jamie!
Tony
Jamie, I have an agreement in place to acquire a domain that puts this one to shame. I hope to give you the details in private in a week after it’s finalized.
Mick
Yeah Tony then you can share it with us.
Jamie Zoch
Thank you Steve!
~~
@ Tony ~ Looking forward to hearing what you are picking up. It appears Furnace.com ended at the $50K bid. Not a bad deal if you ask me.