GoDaddy.com is prepping for the big game today and has already changed its home page hours before the Super Bowl® is ready to air. The main focus on the home page is for the two Super Bowl commercials they are running with a large video box and they also added GoDaddy Girl® Jillian Michaels alongside Danica Patrick who normal is the sole GoDaddy Girl on the home page of GoDaddy.com! The GoDaddy.co home page is the exact same as the .com! Not even a GoDaddy.co Logo!

A couple other clues are revealed with the Super Bowl Home Page for GoDaddy:
The "Body Paint" .co ad will likely run very early in the game, as you can view the "internet only version" at kickoff on GoDaddy.com
"The Cloud" spot must be running close to half time, as that is when the internet only version will be available at GoDaddy.com
Using direct navigation to GoDaddy.com redirects you to http://event.godaddy.com/com/default.htm and using direct navigation to GoDaddy.co redirects to http://event.godaddy.co/co/default.htm . If you click anything when using .co, the GoDaddy domain name changes to .com!
GoDaddy is doing a very poor job with its Meta Description and Page Title in Google for GoDaddy.co searchers! I mean, really bad!

They don’t even have a page title or meta description. The domain is basically a "forward" to the .com but there are ways to add a page title and meta description to a forward! The good thing for GoDaddy, their com domain name ranks #2 for the search, so I would expect that one to get the majority of traffic, but it doesn’t mention ".co" at all.
GoDaddy is also running new Google Ads that are offering .co and .com domain names for $7.99 that feature Jillian and Danica.
GoDaddy registered the domain name GoDaddyBodyPaint.com (and all other major TLD’s) on December 2, 2011
GoDaddy registered the domain name GoDaddyTheCloud.com (and all other major TLD’s) on December 2, 2011
GoDaddy often registers domain names with its "brand name" + the name of the commercial. The Dec date also give a clue as to when they decided on the commercials that would air for the Super Bowl.
Those are just a couple things that I noticed and wanted to share. Best of luck to all advertisers during the 2012 Super Bowl and the commercials that will air.



