GoDaddy.com is prepping for the big game today and has already changed its home page hours before the Super Bowl® is ready to air. The main focus on the home page is for the two Super Bowl commercials they are running with a large video box and they also added GoDaddy Girl® Jillian Michaels alongside Danica Patrick who normal is the sole GoDaddy Girl on the home page of GoDaddy.com! The GoDaddy.co home page is the exact same as the .com! Not even a GoDaddy.co Logo!

A couple other clues are revealed with the Super Bowl Home Page for GoDaddy:

The "Body Paint" .co ad will likely run very early in the game, as you can view the "internet only version" at kickoff on GoDaddy.com

"The Cloud" spot must be running close to half time, as that is when the internet only version will be available at GoDaddy.com

Using direct navigation to GoDaddy.com redirects you to http://event.godaddy.com/com/default.htm and using direct navigation to GoDaddy.co redirects to http://event.godaddy.co/co/default.htm . If you click anything when using .co, the GoDaddy domain name changes to .com!

GoDaddy is doing a very poor job with its Meta Description and Page Title in Google for GoDaddy.co searchers! I mean, really bad!

They don’t even have a page title or meta description. The domain is basically a "forward" to the .com but there are ways to add a page title and meta description to a forward! The good thing for GoDaddy, their com domain name ranks #2 for the search, so I would expect that one to get the majority of traffic, but it doesn’t mention ".co" at all.

GoDaddy is also running new Google Ads that are offering .co and .com domain names for $7.99 that feature Jillian and Danica.

GoDaddy registered the domain name GoDaddyBodyPaint.com (and all other major TLD’s) on December 2, 2011

GoDaddy registered the domain name GoDaddyTheCloud.com (and all other major TLD’s) on December 2, 2011

GoDaddy often registers domain names with its "brand name" + the name of the commercial. The Dec date also give a clue as to when they decided on the commercials that would air for the Super Bowl.

Those are just a couple things that I noticed and wanted to share. Best of luck to all advertisers during the 2012 Super Bowl and the commercials that will air.

Papa Johns® pizza company is making a huge marketing push with the 2012 Super Bowl and is the official pizza sponsor of the game! The problem for them… they are not sure if they are sponsoring Super Bowl XLV or XLVI

Right under the XLVI logo in the upper right hand corner, it states: Official Pizza Sponsor Of Super Bowl XLV below the two logos. That was last years Super Bowl. Close Up of the error:

Papa Johns is doing the "coin toss" promotion and is using the domain name FreePapaJohns.com to get people to sign up for the Papa Rewards program. If you sign up for Papa Rewards and the coin toss for the Super Bowl is Heads, every member gets a free 1 topping large pizza and a 2-liter of Pepsi Max.

Just thought I would share this little mistake that I had noticed. At least they got it right in the big, bold center design.

Quick Fact: The Green Bay Packers won the coin toss in Super Bowl XLV, it was Heads! In 44 games, the coin toss has come up Heads 24 times and Tails 21 times.

Fleishman-Hillard agency did the FreePapaJohns.com promotion for Papa Johns.

P.S. Papa Johns is my Fav!

SmorePages.com is likely a website you have not heard of but they just did a domain name upgrade and dropped the "pages" from their domain name and have converted to simply Smore.com . Smore Pages purchased the domain name Smore.com at Sedo.com for $21,000 EUR, which converts to about $27K USD.

I checked out Smore this morning and it’s actually a pretty cool feature. Smore allows you to build a "page" (think of it as a modern day "flyer") easily and share it easily.

Not everybody has a blog and sometimes you need something that looks professional, and a tweet or Facebook posting just isn’t enough. Smore allows you to easily create a page, with drag and drop solutions and then share it. They even host it for you!

Unlike most start-ups, the smore guys didn’t waste much time with their domain name upgrade! Smore itself was only created in April 2011. SmorePages.com was registered on June 29, 2011. By February 2012, they purchased Smore.com!

Smore is currently in private beta (they own that domain as well, SmoreBeta.com)

Smore pages may be a good idea to use for "Domain For Sale" messages, so it may be something you want to give a try! You can add video, pictures, links, text and a lot more. The pages work on mobile devices like the iPad, phones tec and you can easily share on social networks with a click of a button. Best of all, there are a great deal of stats provided with each page you create! Again, Smore hosts the pages for you… so no hosting fees.

Check it out and if you build a Smore page for you domain name for sale, feel free to share it and let me know how it goes!

Smore.com