Comments on: Polaroid, the latest in failed product naming PoGo http://www.dotweekly.com/polaroid-the-latest-in-failed-product-naming/ Sun, 12 Feb 2012 21:29:56 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Yaron http://www.dotweekly.com/polaroid-the-latest-in-failed-product-naming/#comment-3255 Yaron Fri, 09 Jan 2009 06:39:05 +0000 http://www.dotweekly.com/?p=687#comment-3255 pogocamera.com - is available as of 1/9/09 01:38AM EST pogocamera.com – is available as of 1/9/09 01:38AM EST

]]> By: sipbkk http://www.dotweekly.com/polaroid-the-latest-in-failed-product-naming/#comment-3252 sipbkk Fri, 09 Jan 2009 00:21:48 +0000 http://www.dotweekly.com/?p=687#comment-3252 I bet they plan on using something like pogo.polaroid.com. Cheap and Easy :-) **Jamie Says** Very likely but they would be better going to the Right of the domain with it. Polaroid Pogo is already the most popular search... I bet they plan on using something like pogo.polaroid.com. Cheap and Easy :-)

**Jamie Says**
Very likely but they would be better going to the Right of the domain with it. Polaroid Pogo is already the most popular search…

]]> By: RegFeeNames.com http://www.dotweekly.com/polaroid-the-latest-in-failed-product-naming/#comment-3246 RegFeeNames.com Thu, 08 Jan 2009 20:06:16 +0000 http://www.dotweekly.com/?p=687#comment-3246 Guess what someone as registered pogocamera.com and put privacy protect on the whois. This really angers me. . . WHY did someone we can only assume that has read this blog went and registered this domain. Guess what someone as registered pogocamera.com and put privacy protect on the whois.

This really angers me. . . WHY did someone we can only assume that has read this blog went and registered this domain.

]]> By: RegFeeNames.com http://www.dotweekly.com/polaroid-the-latest-in-failed-product-naming/#comment-3245 RegFeeNames.com Thu, 08 Jan 2009 20:00:23 +0000 http://www.dotweekly.com/?p=687#comment-3245 This doesnt come as a surprise another large company with no understanding of owing or leasing a domain name that matches there products. Regards, Robbie This doesnt come as a surprise another large company with no understanding of owing or leasing a domain name that matches there products.

Regards,

Robbie

]]> By: Scott http://www.dotweekly.com/polaroid-the-latest-in-failed-product-naming/#comment-3244 Scott Thu, 08 Jan 2009 19:19:24 +0000 http://www.dotweekly.com/?p=687#comment-3244 Pogo has been around a while and I'm sure they make enough to be able to confidently refuse any offers Polaroid has or will make. But, do you think they actually weighed their options and simply went with Pogo because they felt a catchy and easy to remember name was more important than calling it something inferior (like Polgo, since I'm assuming "Pogo" stands for Polaroid Go) and securing the .com? Or do you think they were completely oblivious to the fact that not only is the .com taken, but it's owned by a popular site that will not want to give it up? **Jamie Says** I personally see the name fitting to the company and the product but I think they never even thought about the domain, nor looked into it. Since that didn't happen, they wouldn't of thought of naming it something else unless there were potential TM issues. Since PogoCamera.com is/was still available, that is pure proof of that. Not that I haven't seen these "names" change when it's really launched, but since it's already has press with the name PoGo, that name sticks in consumers heads. Do I think they could of came up with another catchy name and purchased that matching domain? Yes Pogo has been around a while and I’m sure they make enough to be able to confidently refuse any offers Polaroid has or will make.

But, do you think they actually weighed their options and simply went with Pogo because they felt a catchy and easy to remember name was more important than calling it something inferior (like Polgo, since I’m assuming “Pogo” stands for Polaroid Go) and securing the .com?

Or do you think they were completely oblivious to the fact that not only is the .com taken, but it’s owned by a popular site that will not want to give it up?

**Jamie Says**
I personally see the name fitting to the company and the product but I think they never even thought about the domain, nor looked into it. Since that didn’t happen, they wouldn’t of thought of naming it something else unless there were potential TM issues. Since PogoCamera.com is/was still available, that is pure proof of that. Not that I haven’t seen these “names” change when it’s really launched, but since it’s already has press with the name PoGo, that name sticks in consumers heads.

Do I think they could of came up with another catchy name and purchased that matching domain? Yes

]]> By: Yaron http://www.dotweekly.com/polaroid-the-latest-in-failed-product-naming/#comment-3243 Yaron Thu, 08 Jan 2009 19:09:05 +0000 http://www.dotweekly.com/?p=687#comment-3243 This is unbelievable...millions of dollars on advertising and marketing, and they still don't get it. This is unbelievable…millions of dollars on advertising and marketing, and they still don’t get it.

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