Here is an interesting question but one I think is pretty easily answered. As an owner of a company, should you use an exact match "Product Name" as the domain name on your product or should you use your "Company Name" domain name on the product? A 50/50 situation in most cases but I personally [...]

I use to cover a lot of advertised domains used on TV and print ad and I didn’t stop writing about it on purpose, companies have simply just stopped using unique domains in advertising! OK, not every single company has totally stopped using unique domain names in advertising, but overall, the majority have switched from [...]

Sadly there are tons of companies with "add on" words to there domain names, some use a TLD like .net instead of .com which can make it hard for people to find those companies online.  Here is a recent quote from a company that just purchased the exact match domain name to its companies name [...]